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How to Create a Successful B2B PPC Campaign

by Lever Interactive | Mar 7, 2012 | B2B, Search Engine Marketing

According to a recent poll, 95% of B2B marketers are focusing their efforts on SEO, while only 35% are involved in paid search advertising. Based on these findings, it seems like a great time to get a jump on the competition and start building out some B2B-optimized...

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